Latest resources from Persado
How Michaels Transformed Its Personalization ...
Michaels has always understood the value of personalization. But as the craft retailer's reach has expanded in both the digital and brick-and-morta...
Winning with Words in Financial Services: How...
Developing better marketing creative based on data-inspired insights can double revenue, according to a study by McKinsey in association with the C...
Winning with Words in Retail: How CMOs can us...
Developing better marketing creative based on data inspired insights can double revenue, according to a study by McKinsey in association with the C...